Portal de San Javier
www.portaldesanjavier.com
One hundred businesses in the tourism sector attended last night at the First Technical Seminar organized by the Tourism Department of Tourism of the City of San Javier attended by the Councillor for Tourism and Beaches in San Javier, Antonio M.
Martinez, the director general of Tourism, Enrique Ujaldón, and two members of his department, Juan Angel Martinez, head of the marketing office, and Maria Jesus Gil, the area of ​​promotion.
The councilman of Tourism San Javier, Antonio M.
Martinez praised the policy being developed by the Directorate General of Tourism, "focuses on the actions of direct support professionals and the employer" and thanked them for their dedication to the Mar Menor and in particular the town of San Javier, where we are clear that tourism has to be the engine that will grow our economy.
The Director General of Tourism, Enrique Ujaldón who invited "to sell our product competitive, sea and weather, without complexes," said innovation, promotion and marketing as the main lines of work of his department, and opted to drive "competitiveness" of our companies "because if companies can hire people make money."
In terms of marketing, responsible for regional tourism focus their efforts on the online presence of any and all offers of accommodation, hotels and hostels, to whose officials were invited to offer attractive packages for sale by tour operators more and acquaintances that are meeting entrepreneurs in technical conferences organized from the general direction.
The next March 13 in San Javier will be a working meeting with Booking, one of the largest online tourperadores, requiring apartments to include in its offer, according to María Jesús Gil invited those present to participate in both that meeting and in the training offered for employers to familiarize themselves with the procedures for tour operators, both within and outside the network.
They called on "products" of employers to include on the website of Tourist Murcia, where also sold regional tourism.
Managers are encouraged to prepare and offer hosting packages with activity, whether sports, leisure, cultural or culinary.
"We do not sell just the Mar Menor, but a sunset in the Mar Menor," said Juan Angel Martinez to explain that "accommodation is no longer sold alone, but we sell experiences."
Nautical tourism is essential to a claim when promoting the Mar Menor, to what is developing a Strategic Plan that among other things includes the making and selling hosting packages with boat activity, and the study of existing infrastructure and momentum that is being done with the regional federation of sailing.
The councilman of Tourism San Javier, Antonio M.
Martinez announced that the council will be a direct channel for businesses in the city with everything that has to do with the tour operators through Murcia Tourist, for which there will be two concrete one in La Manga and the other in Santiago de la Ribera.
In the speech the audience, the issue arose whether the new airport would increase the number of visitors to the area.
The director general of Tourism said that "unless more tourists came to this area, and the rest of the region would have failed," sure that the number of tourists will increase considerably with the new facilities now completed and undergoing testing.
Ujaldón Henry, who did not set start date for flights, said that more than 20 companies, including Ryanair, are interested in flying from the new international airport Murcia-Corvera, with new destinations, as attractive as Russia.
Ujaldón noted previously, the historical lack of infrastructure has been a problem for the Region of Murcia, because it prevented the influx of tourists.
Source: Ayuntamiento de San Javier
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